Strategic Digital Audit

A Clarity-first audit that shows you exactly what's working, what's blocking growth, and what to fix first - without overwhelm

Book your Audit

You've invested in a beautiful website. You're posting on social media. Maybe you even have a CRM you're not really using. But something still feels... off. You're working hard, but you're not being found. Or if you are being found, people aren't converting.

Here's what I've learned after years of doing this work: most creative entrepreneurs are solving the wrong problems.

They're redesigning websites that don't have an SEO problem. They're setting up elaborate CRM workflows when their real issue is that no one can find their contact form. They're writing blog posts that sound professional but don't answer the questions their ideal clients are actually searching for.

This audit replaces guessing with a clear plan you can actually follow.

Let's Figure Out What You Actually Need

Before you invest another dollar in tactics, let's figure out what's actually broken versus what just looks broken.

My approach (Why This Works Differently)

I'm not here to gatekeep information or create dependency. I'm here to help you understand what's actually happening with your digital presence so you can make informed decisions.

Here's how I work:
  • I look at the whole picture. I tell you the truth. If your website is fine and you just need better blog content, I'll tell you that. If your Instagram looks great but isn't helping you get found, I'll tell you that too. I'm not here to sell you services you don't need.
  • I educate, not just recommend. You'll understand the 'why' behind every recommendation so you can make smart decisions going forward — whether you hire me to implement or do it yourself.
  • I use Google's free tools. I'm not going to tell you that you need expensive software subscriptions. Google Analytics, Search Console, and Looker Studio are incredibly powerful when you know how to use them — and I'll show you how.

Let’s uncover what your website is really capable of →

Most creatives think they have a marketing, visibility, or website problem. But the truth is: they have a clarity problem.

Let’s Discover what your Business is really capable of →
  • We'll fo through your audit report together
  • I'll show you exactly what I found and why it matters
  • You'll leave understanding your digital presence, not just taking my word for things
  • Time for questions - about the audit, about your specific situation, about next steps

Everything is documented so you can implement it yourself or hand it off confidently.

04
Educational Walkthrough Session

  • Prioritize action items (what to tackle first, second, third)
  • Clean next steps for each recommendation
  • Options for implementation (DIY guidance, partial support, or full implementation)

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Strategic Roadmap

  • What's working (so you don't break it)
  • What's actually broken (versus what just looks different than you expected)
  • Where to invest your time and money first for the biggest impact
  • What you can stop worrying about (because it doesn't actually matter as much as you think)

02
Honest Analysis report

  • Website audit - structure, navigation, clarity of messaging, user experience, mobile optimization
  • SEO analysis - what's set up correctly, what's missing, what's actually holding you back from being found
  • Content strategy review -  are you writing about what people are searching for? Is your content findable and valuable?
  • Systems assessment -  lead capture, inquiry process, follow-up workflow, where leads might be falling through the cracks
  • Google Analytics & Google Search Console setup review -  are you actually tracking the right things? Do you have the data you need to make decisions?

01
Comprehensive Assessment

Your Strategic Digital Audit includes:

What You Get

After the audit, you have options: take the roadmap and implement it yourself, hire me for specific pieces (like Dubsado setup or blog strategy), hire me to handle everything, or hire someone else entirely. The audit is valuable whether or not you work with me beyond it — because you'll finally understand what you actually need.

5. You Deside What's Next

We meet (virtually) to walk through the audit together. I'll show you what I found, explain the why behind each recommendation, and answer your questions. You'll leave understanding your digital presence, not just with a to-do list.

4. Walktrhough Session (60-90 minutes)

I create a comprehensive report documenting what I found, what it means, and what to do about it. Everything is written in plain English with clear action items prioritized by impact.

3. Report Creation

I spend 5-7 hours going through everything — your website structure, SEO setup, content, analytics data, search performance, user flow, systems, the works. I'm looking at how everything connects and where the actual bottlenecks are.

2. Deep Dive Analysis

You'll fill out a detailed questionnaire about your business, goals, ideal clients, and current setup. Then you'll grant me access to your website, Google Analytics, Search Console, and any other tools you're using. This usually takes 15-20 minutes on your end.

1. Discovery & Access

How it Works

Real results,
   Real strategy

This audit is perfect if you:
  • Have a website but aren't being found organically (or aren't sure if you are)
  • Feel like you're doing ALL THE THINGS but not seeing results
  • Keep getting conflicting advice about what to focus on
  • Want to invest in your digital presence but aren't sure where to start
  • Are getting traffic but people aren't converting or contacting you
  • Need someone to just TELL YOU STRAIGHT what's wrong and what to fix

This probably isn't for you if:
  • You don't have a website yet (let's talk about building one first)
  • You just want someone to tell you everything is fine (I'll tell you the truth, even if it's not what you want to hear)
  • You're looking for a quick fix or magic bullet (real strategy takes work)
  • You're looking for quick hacks, guarantees, or overnight results

Is This Right FOr You?

Hire me to implement the entire roadmap. This makes sense if you want expert execution across the board and would rather focus your energy on your actual business instead of the digital infrastructure.

Full Implementation

Hire me for specific pieces based on what your audit revealed. Maybe that's:
  • Setting up Dubsado workflows and templates
  • Optimizing your Showit website for SEO
  • Creating a blog content strategy with keyword research
  • Integrating Flodesk and setting up email automation
You handle some pieces, I handle others. We work together based on what makes sense.

Partial Implementation

Take your roadmap and implement it yourself. The audit includes clear guidance on how to tackle each recommendation, and you'll understand the why behind everything. This works great if you're hands-on and have the time.

DIY Implementation

The audit gives you clarity. What you do with that clarity is up to you.

After Your Audit: Three Ways Forward

Implement it yourself

Strategic Support

done-for-you

Investment

  • Comprehensive assessment of your website, SEO, content, and systems
  • Detailed written report with honest analysis and strategic roadmap
  • 60-90 minute walkthrough session where I explain everything
  • Clear next steps and implementation options

This Includes:

Think about it this way: one wrong website redesign costs $3,000-5,000. One ineffective SEO package costs $1,000+ per month. This audit helps you avoid spending money on the wrong solutions.

Starting at $1,500

Current availability: [2-3 audits per month] — if you're ready to get clarity, let's talk.

inquire now

Let's look at your digital presence together and figure out what you actually need — not what Instagram says you need, not what your competitor is doing, but what will actually move the needle for your specific business.

Ready to Figure This Out?

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From the time you book to the walkthrough session, plan for 2-3 weeks. I need time to do the deep dive properly, and I want to make sure the timing works for both of us.

How long does this take?

01

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No problem. While I specialize in Showit, I can audit and provide strategic guidance for any platform. My expertise is in SEO, content strategy, and seeing the patterns — that applies regardless of your website builder.

What if I built my website on Squarespace/Wordpress/other platform?

What if I built my website on Squarespace/ Wordpress/ other platform?

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Absolutely not. The audit stands alone. You're paying for strategic clarity and a roadmap — what you do with it is entirely up to you. Many clients implement themselves, some hire me for pieces, some hire me for everything. All options are fine.

Do I have to hire you for implementation after the audit?

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An audit can still be valuable even for a brand new site — I can help you make sure everything is set up correctly from the start (SEO basics, analytics, content strategy) so you don't have to backtrack later. But if your site literally isn't live yet, let's talk about website strategy or setup instead.

What if my website is brand new?

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That's exactly what we'll figure out. There are many reasons why a site might not be getting organic visibility — some are quick fixes, some require strategic content work. The audit will show you exactly what's happening and what needs to happen to change it.

What if I'm not showing up in Google at all?

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Yes, but we'll set it up as part of the process. I need data to give you the most accurate assessment, but if you don't have it yet, that's something we'll address. Part of the value is making sure you're tracking what actually matters going forward.

Can we do this if I don't have Google Analytics set up?

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Ready to Get Started?

Let's figure out what you actually need.

If you're wondering whether this is right for you, these might help.

Questions You Might Have